Carlos Arana-Graphic Designer & Web Develop 

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I've been a graphic designer for more than 40 years. I started by getting my high school diploma in draft and arts, then get in Graphic Designs and Web Development studies at Salt Lake City, Utah.  After, I got my High School Diploma, started with my first step with a dream job, “the newspaper”, working in the sporting page, the best to start in this creative career and this feeling still continues in me all those years; I'm able to design and produce any form templates with Microsoft Word, Excel, Publisher and any kind of presentations with animations on Power Point and  include ebook, books and manuals, also we're a good tool to work in marketing campaigns, business plan and corporative image as business card, brochure, posters, post cards and many more...

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The concept and the composition to show are the most important matter, we got in mind to star with the new ideas or projects for any customer; we keep in mind, the look and style of the original idea or business, to try to move the design to final art with a magical way to get the right visual expression and what the customer expecting to see, and communicate to their targets.

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I use a string colors background to get that the designs become more attractive to the eyes and use a panoramic views in some designs as a background to show the wild and the nature views, because they're really amazing.

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The first step is this question, how far can we go with the designs and what tools will I use?.. so finally, I find the right way, because my creative feeling has no limit and I try to use some software in contribution to get amazing final art, so after some try, I make to everyone happy faces.

 

THE COLORS.. The green and blue with the black in the background are combinations, to support colors as white and orange for the text and title, just to get a contrast between the objects, designs and the pictures, we try to make easy the view for the eyes and to catch the message that we want to say and to show a fresh visual effect to make confortable to people vision..

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Ari (Ariadna de Arana)

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As Plastic Artist, my passion merged in the creation of a unique method of continuous improvement and creative strategies, Promotion and Small Business Growing.

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Bringing together the power of colors and systematization in the Digital Era.

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I began developing amazing arts to create illustrations for e-books, also use my skills to give to small business owners their corporative image starting with a great Logo that represents their philosophie as company.

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About my creative process, I love to be part of the Born of new brands or business ideas, choose the right colors to create the symbol that represents the inicial idea of the business owner and make it real.

 

I use the traditional painting techniques about color theory, geometry and proportions in my digital design, it makes incredible results and vibrant unforgettable experience to customers and users.

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I'm able to create beautiful illustration based in  plastic arts and digitalization using softwares as Photoshop, Corel Draw and illustrator

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